Our People
With an unwavering dedication to excellence, our team is comprised of experienced specialists who have established an impressive reputation for elevating brand presence and fostering strategic partnerships.
Their profound knowledge of the high-end spirits industry, combined with a strategic vision and personalized approach, ensures that each collaboration is tailored to maximize brand visibility and sales performance.
By cultivating strong relationships with key distributors and leveraging a network of industry connections, they ensure that only the finest spirits reach the most discerning clientele.
Meet the Team
Luis Cota
Founder / CEO
John Milstead
Vice President of Sales, Western US
Jim Moisson
Vice President of Sales, Eastern US
Al Vrooman
Vice President, Strategic Accounts
Greg Wass
Director
Brian Cameron
Managing Partner, First Step Beverage
Holly Preciado
Manager Sales Administration
Linda Ginex
Director of Operations & Administration
Creenagh Flynn
Creative Director
Gabriela Saucedo
Ambassador of Key Accounts
Region Managers
Richard Belgrod
Regional Manager, Mid-Atlantic
Richard Michanowicz
Regional Sales Manager, Midwest
Steven Wass
Regional Manager, TN
Kevin Johnson
Strategic Accounts, No. Ca.
Sean Valladon
Regional Sales Manager, NV
Bianca Benavides Anderson
Regional Sales Manager, TX/AR
Robert Pimental
Regional Manager, Japan
Dan Shwetz
Regional Manager, Canada